Hi, My name's Penny!

A professional coach, Filipino motivational speaker, author, and the first Filipina Canfield Certified Trainer in the Philippines and in Asia.

I am the first Filipina to have been granted with a full certification on the SUCCESS PRINCIPLES © last August of 2015. The said certification was granted to me by no other than Jack Canfield, the author of Chicken Soup for the Soul and the Success Principles, among other books. As a Certified Trainer in the Canfield Methodology, I have been conducting the Strategies of Success workshop, which is patterned after the Success Principles. In addition, I also champion Vision Board workshops with different organizations such as IT-BPM companies.

Trained by Benchmark Consulting, I am also a professional coach and a proud member of the International Coaches Federation (ICF) Global and ICF Philippine Chapter.

Currently, I’m an external collaborator of the International Labour Organization on Women in STEM project and soft skills training for women in the IT & Business Process Management (IT-BPM) industry.


With more than 30 years of work experience, I dedicated my career in Human Resource Management for 20 years and I focused on the academe for 10 years. As the former Executive Director for Talent Development of the IT & Business Process Association of the Philippines (IBPAP), I managed all human capital-related initiatives for IBPAP’s Roadmap 2022.


I’m also instrumental in the development of the Service Management Specialization Track or called Service Management Program (SMP), which is now being offered in colleges and universities under the Bachelor of Science in Business Administration and Bachelor of Science in Information Technology. Through my passion for helping to bridge the gap between industry and academe, the Service Management Program was developed by the industry and the academe and consequently approved by the Commission on Higher Education. The Service Management Program (SMP) was awarded by the People Management Association of the Philippines (PMAP) as the 2017 People Program of the Year Award. My dedication and passion to both the industry and the academe have led to this and I have been continuing this advocacy to this date.

I have a proven track record in the IT-BPM industry. In 2003, I was the first employee of Convergys Philippines, the largest contact center in the country. In two years, I was able to grow the company to 8,000 employees. I’m also the former Regional HR Director for Asia Pacific of GenPact (formerly Headstrong Philippines) for 2 years.
I’m the author of the book Career Shift, Follow Your Passion. I was inspired to pen this book for people to be able to take action in following their dreams and to guide them in pursuing their passion. 
Career Shift has inspired the readers to not just dream more, but to take action.
My first love was engineering, hence, I completed two engineering degreesBachelor of Science in Chemical Engineering and Bachelor of Science in Industrial Management Engineering at De La Salle University. I took up my Masters in Business Administration (Regis Program) at the Ateneo Graduate School of Business.

It’s also my goal to shape the young minds of the people, which is why I’m working as a part-time faculty member at the De La Salle College of St. Benilde. I teach in the Human Resource Management Program and at the Graduate Program of the same school.

As a motivational speaker and a success coach and trainer, trained under Jack Canfield himself, I deliver talks and keynote speeches with regard to women empowerment, leadership, human resources, talent acquisition, performance management, change management, and employee management.

My story, which is titled Proudly Filipino, can be found in Jack Canfield’s book, Living the Success Principles.
In 2017, I decided to write my own book, Career Shift: Follow Your Passion. Having experienced career shift myself, I was inspired to talk about my journey, from starting my career as an engineer, moving to human resources, and now advocating on education, success, and life coaching.

At present, I conduct speaking engagements, workshops, and one-on-one coaching about success, career, and life.

These are some clients I’ve worked with
How can I help you?
Let’s have a cup of coffee or talk over the phone. Book an appointment now.